The ALL Florida Online Corvette Club - BCBS of Florida Enters the Retail Market

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01-29-2008 10:11 PM

BCBS of Florida Enters the Retail Market

January 29, 2008 Looking to capitalize on the emerging trend of individually purchased health insurance, Blue Cross and Blue Shield of Florida (BCBSF; $7.47 billion in total revenue) is selling its p...

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