“You should always build one less car than the market demands.” Ferrari CEO Sergio Marchionne likes to channel founder Enzo Ferrari’s credo when asked about his strategy for the world’s most famous sports car company. The only problem is the market for Ferraris ain’t what it used to be. For a start, there are a […]
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Ferrari’s Dilemma: Everyone Wants an SUV – The Big Picture appeared first on
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Ferrari?s Dilemma: Everyone Wants an SUV ? The Big Picture
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